Adobe Analytics Best Tips & Tricks

Welcome to the Adobe Analytics Rockstar Hall of Fame—where data legends live forever. Explore the stories of trailblazers who turned numbers into magic and insights into impact.

2024

NOT the Analytics Supervillains Conference 

By Jim Gordon
2024

Adobe Journey Optimizer Reporting in Customer Journey Analytics

By Katie Klein
2024

Unique Data View Attribution

By Katie Klein
2024

The apparently secret joy of Counter eVars

By Matt Bentley
2024

The Hidden Segment

By Matt Bentley
2024

Visit-in-Hit Segments

By Mandy George
2024

Creating In-Report Normalized Metrics for Anomaly Detection

By Mandy George
2024

Launch into Customer Journey Analytics

By Jim Gordon
2024

Trended Fallout Report

By Jennifer Dungan
2024

Enhanced Lists

By Jennifer Dungan
2023

Visit Scoring

By Victoria Stapleton
2023

Activity Map Destination

By Victoria Stapleton
2023

Revenue Metric for Travel Period

By Tomasz Piekutowski
2023

Estimated Conversions

By Tomasz Piekutowski
2023

Smarter Alerts

By Jennifer Dungan
2023

Improve New/Return Visitor Segments

By Jennifer Dungan
2021

Self-explanatory dashboards using Adobe App Builder

By Till Buettner
2021

Use Analysis Workspace to Streamline the QA Process

By Halee Kotara
2021

Creating an automated click overlay analysis

By Meghan Powers